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Blackline’s Progress™ Logistics Service Featured Prominently in National Advertising Campaign

CALGARY, ALBERTA–(Marketwire – Oct. 13, 2011) – Blackline GPS (TSX VENTURE:BLN) has received an honorable endorsement for its Progress™ shipment tracking service by one of North America’s leading automotive transportation companies. Passport Transport has highlighted Blackline’s Progress service within a nationally televised commercial and throughout their marketing materials. The service allows customers of the transport company to personally access a real-time location of their shipment in transit through a unique tracking number that enables online mapping.

“Customers find this service invaluable as their vehicle is carefully transported by ground and requires time to reach its destination. Customers then know the precise location of their shipment, rather than the last known city or waypoint, which provides peace of mind and allows them to plan ahead, to the minute,” said Passport Transport President, Neil Pitt. “We chose to feature Blackline as a prominent part of our service since we found that more than 90 percent of our customers elect to use the Progress™ service,” he continued.

Passport Transport’s television commercial can be viewed on their website. Blackline’s Progress service is compatible with a number of Blackline devices including Entourage™ CIS, Entourage™ PS, Javelin™, and Flat Track™.


About Blackline: Headquartered in Calgary, Canada, Blackline is an industrial safety and commercial product manufacturer. The company solutions address work environments focused on employee safety, while also offering connected hardware to improve security and communicate logistical information of company assets. The industrial business aims to supply growing global legislated and regulated markets, with service plans that provide functionality based on product hardware. The Company maintains a suite of products and services which service the consumer and retail environment. Blackline’s technology, dedication and vision combine to create an ever-growing suite of tools designed to Protect. Share. Connect.®

About Passport Transport: In 2000, Pass sold Passport Transport to Passport Transport Custom Critical, North America’s largest time-critical shipment expeditor. Since the sale, Passport is bigger and better than ever, with a fleet of fully enclosed trailers for classic car transport. Pickup times are faster than ever before and customer satisfaction continues to, and always will be, top priority. In 2010 Passport returned to private ownership through a management buy-out. Passport continues to be a pioneer in the industry since being incorporated in 1970, and being the first enclosed transporter to offer real-time online GPS tracking of vehicles during transit and one of a kind international door-to-door enclosed service.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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